Kit is an email-first operating system for creators who mean business. We help creators grow and monetize their audience with ease. For coaches, YouTubers, authors, podcasters, and other creatives, there isn't a better marketing hub to rely on to grow audiences, automate email marketing, and sell digital products — all within one platform.
More importantly, there isn't a team more committed to helping creators earn a living. We're on a mission to help creators earn $1 billion using our creator marketing platform. We have always been 100% independent and 100% remote.
We are proud to have built a product that our customers love, and we look for people who have enthusiasm and belief in our mission, vision, and values to join our team. We're also embracing AI thoughtfully — both in how we build and how we hire to ensure our team is adaptable, innovative, and ready for what's next.
The role
We're looking for a Senior Affiliate Marketing Manager to take our affiliate program to the next level as we scale—building it into a profitable, predictable acquisition channel that consistently drives new creator signups and revenue.
You'll own the strategy, partner relationships, systems, and results—recruiting the right partners, scaling our webinar program, and making the program more efficient through AI and automation. This role is a good fit if you're energized by building partnerships with creators and influencers, optimizing programs through data, and creating systems that work without constant manual effort.
Your support system
You'll report to Christina Lhi, Head of Marketing, and collaborate closely with the marketing team, including our Senior Content Marketing Manager, Social Content Marketing Manager, two Product Marketing Managers, Growth Marketing Lead, and Creator Educator. You'll also partner with product and growth teams to improve the creator experience for affiliate-sourced signups.
What you'll do
- First week: Get access to PartnerStack and existing affiliate dashboards. Review current program performance, partner mix, and webinar data. Attend Get-To-Know-You meetings with your marketing teammates and key stakeholders. Begin building relationships with top-performing affiliates.
- First month: Audit the current affiliate program and identify your highest-impact opportunities. Map out a strategic plan with clear priorities and expected outcomes. Launch 2-3 quick wins to improve partner activation or webinar conversion. Share your initial strategy and recommendations with Christina and the team.
- First six months: Execute your strategic plan and hit quarterly MRR targets from affiliates. Recruit and activate new partners across multiple segments (pro affiliates, media partners, creator partners). Scale the webinar program to drive more qualified leads with better conversion rates. Build AI-powered systems that reduce manual coordination time by at least 50%. Establish clear metrics, dashboards, and a regular working-in-public cadence.
- First year: Deliver $1M in new ARR through strategic partner recruitment and program optimization. Scale the webinar program to meaningfully increase its contribution to total affiliate MRR. Diversify the partner mix beyond individual creators to include media partners and AI-first publishers. Continue building documented playbooks and systems that make the program scalable and predictable. Establish Kit's affiliate program as a reliable revenue driver with clear processes others can follow.
What will S.E.T. you up for success
Skills
- Strategic program development with clear prioritization, trade-offs, and ROI modeling
- Affiliate partnership recruitment, activation, and management across diverse partner types
- Focus on funnel optimization and implement key engagement points for affiliates throughout their lifecycle
- Data analysis and performance optimization using metrics, dashboards, and testing frameworks
- Systems building and process documentation that enables work to scale beyond individual execution
- PartnerStack platform expertise including marketplace optimization, recruitment tools, and analytics
- AI and automation implementation to improve operational efficiency
Experiences
- 7+ years in affiliate, partner, or influencer marketing
- Proven track record building and scaling affiliate programs within the creator economy or SaaS
- Extensive hands-on experience with PartnerStack (platform administration, recruitment, reporting)
- Direct experience managing webinar partnership programs that drive measurable leads and revenue
- Success driving significant revenue growth through affiliate partnerships (ideally in a recurring revenue business)
- Experience recruiting and activating diverse partner types including pro affiliates, media partners, and creator partners
- Working with creators and understanding what motivates them to promote products they believe in
Traits
- Bias toward action: You ship experiments, you identify ideal affiliates you want to partner with, you refine the value prop and pitch of the affiliate program, and iterate based on results rather than waiting for perfect information.
- Systems thinker: You build processes and frameworks that enable programs to scale beyond your individual capacity.
- Data-driven decision maker: You use metrics to identify opportunities, prioritize work, and measure success—but don't let analysis slow down progress.
- Creator-first mindset: You understand that affiliate success depends on genuinely serving creator needs, not just optimizing for Kit's metrics.
- You share strategy, progress, challenges, and learnings transparently with your team and stakeholders.
What won't set you up for success
- Needing highly structured environments with detailed processes already in place
- Preferring to execute predefined strategies rather than developing and iterating on your own
- Discomfort with ambiguity or making decisions without extensive data
- Working in isolation rather than collaborating openly across teams
Working hours and location
We're 100% remote with team members across the globe. We work mostly on East Coast time—so if you're based on the West Coast of the United States, Europe, or Asia, you might have a few early mornings or late evenings. We do our best to keep things reasonable, but a little time zone juggling comes with the territory.
Compensation + perks + benefits
Kit has standardized salaries based on position, no matter where you live. For this role, we’re hiring at our level 4 ($153,000). Level is determined based on experience and our interview process.
Perks + benefits include:
- Profit Sharing
- Kit equity
- 401k with a 5% match
- We cover up to $2,100 per month toward medical premiums, with dental and vision premiums fully covered. We offer Health Insurance plans through Aetna
- $2,000 equipment allowance for your first two years, $1,000 budget every following two years. Company-provided laptops are issued to every Kit team member and are not included in the equipment budget
- Individual learning + development budget ($3,500/year)
- Gender affirming benefits
- Childcare benefit up to $3,000 annually
- Twenty (20) days of paid time off during each year of employment
- Paid paid vacation: An after-tax bonus of $1,000 for taking five consecutive days of vacation where you’re fully unplugged from work
- Ten (10) paid holidays a year
- Two weeks of paid sick time each year, including mental health + well being days
- Twelve (12) weeks paid parental leave and flexible scheduling in your child’s first year
- Up to six weeks of paid bereavement leave, medical leave, and disaster after six months of employment, two weeks of each paid leave in your first six months
- Winter Break Closure: Kit closes for a week at the end of December, giving everyone a collective break to enjoy the holiday season. Essential support services remain available, with teams coordinating to ensure coverage during this period
- Four-week, paid sabbatical after five years with the team
- Fantastic in-person or virtual retreats with the team twice a year
How to apply
We usually receive a large number of applications, and our goal is to follow up with you within two weeks. You’ll hear from us either way. Here’s what you can expect from the rest of our hiring process:
- A phone screen with our recruiter
- Hiring manager screen
- Take-home assignment
- A technical interview
We’ll keep you informed through every step. To get started, complete this application, including a cover letter and answers to the questions on the next page. We read every single application, and your cover letter and responses help put your experience into context.
Kit is an equal opportunity employer
We value diversity in all of its forms. Research tells us that applicants who are female or non-binary, as well as applicants who are people of color, are less likely to apply for roles they do not feel 100% qualified for. If you think you meet more than 50% of our requirements but fewer than 100% of them, please apply.
We’re imperfect communicators, so think of our job postings as the starting point for discussion rather than proof that you shouldn’t apply.
Kit does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.
