Salesforce Admin/Release Engineer, CRM Systems

An overview of this role

As a Salesforce Release Engineer/Admin at GitLab, you will be the bridge between modern development practices and reliable Salesforce operations. You will combine the strategic thinking of a Salesforce administrator with the technical precision of DevOps, helping our teams ship changes to Salesforce quickly, safely, and predictably. In this role, you will work at the intersection of business needs and technical delivery, partnering with stakeholders across the company to keep our Salesforce ecosystem stable while enabling rapid, high-quality releases.

You will design and manage deployment pipelines, improve our use of tools like Salesforce DX and release management platforms, and automate repeatable work so our team can scale with GitLab's growth. Your work will directly impact how GitLab team members sell, support customers, and run the business by ensuring that new Salesforce features and fixes are delivered smoothly across environments. You will also play a hands-on role in core administration, configuration, and data operations, shaping our DevOps maturity and supporting our digital transformation initiatives, all within GitLab's remote, asynchronous, and values-driven environment.

Some examples of our projects:

• Managing coordinated Salesforce releases across development, sandbox, user acceptance testing (UAT), and production environments
• Implementing automated testing, deployment, and rollback strategies using tools such as Salesforce DX, Copado, or Gearset

What you'll do

• Manage Salesforce release cycles across Development, Sandbox, UAT, and Production environments, ensuring reliable, low-risk deployments.
• Coordinate and execute deployments of metadata and configurations, including Apex, Lightning components, flows, and integrations, using tools such as Salesforce DX, Copado, Gearset, or similar platforms.
• Implement and refine CI/CD pipelines and automated testing approaches for Salesforce to improve release quality, speed, and consistency.
• Configure and maintain Salesforce features such as custom objects, fields, validation rules, automation, and security settings to meet evolving business needs.
• Oversee sandbox strategy, including refresh schedules, data seeding, and environment alignment, to support ongoing development, testing, and user acceptance.
• Execute data imports, exports, and mass updates using Data Loader and related tools, while maintaining data quality and integrity across environments.
• Monitor Salesforce system performance and release health, troubleshoot issues, and drive root cause analysis and remediation for deployment and configuration problems.
• Partner closely with Enterprise Applications and cross-functional stakeholders to plan, communicate, and validate releases, including impact analysis, rollback plans, and post-deployment reviews.

What you'll bring

• 4 to 5 years of Salesforce administration experience with deep platform configuration and user management expertise.
• Hands-on release management experience using Salesforce deployment tools such as Salesforce DX, Change Sets, Copado, or Gearset.
• Strong understanding of DevOps practices for Salesforce, including continuous integration and continuous delivery (CI/CD), automated testing, and multi-environment release strategies.
• Proven experience managing coordinated release cycles across Development, Sandbox, UAT, and Production orgs, including impact analysis and rollback planning.
• Proficiency with Salesforce data management tools (for example, Data Loader) for imports, exports, data quality maintenance, and mass updates.
• Practical knowledge of Git or similar version control systems, including common branching and merge workflows for Salesforce metadata.
• Strong problem-solving and communication skills, with the ability to work effectively with both technical and non-technical stakeholders in a distributed, remote environment.
• Self-motivated and organized, with a process-oriented mindset and a commitment to GitLab's values, inclusive culture, and continuous improvement.

About the team

The Salesforce Release Engineer/Admin is part of the Enterprise Applications team, which is responsible for GitLab's critical business systems, including Salesforce. We focus on ensuring these applications are stable, secure, and scalable while enabling efficient, reliable change delivery. We own key initiatives that support product, sales, support, and operations teams in getting maximum value from Salesforce, including environment strategy, release management, and deployment governance. We operate fully remotely and collaborate asynchronously across multiple regions, leveraging GitLab's values of transparency and open communication. We face the challenge of evolving a complex, highly integrated Salesforce ecosystem while maintaining performance, data quality, and compliance. For more on how we work, see the Enterprise Applications section of the GitLab Handbook.