Director, SMB Sales EMEA

We are looking for an experienced Sales Director to spearhead the expansion of our SMB segment for the EMEA region. This role will allow you to work closely with our outsourced vendor team and act as the voice of Reddit’s SMB advertiser base for our internal teams and cross-functional partners. The leader we’re looking for has experience building out a scalable SMB sales program and can effectively motivate outsourced teams of sellers to succeed. You would be a key pillar to Reddit’s business strategy as we forge new partnerships with regional brands across EMEA.

The role will be based in Lisbon, working onsite with our vendor partner. 

Key Responsibilities:

• Own revenue growth and quota attainment for the EMEA SMB sales channel, optimizing for ROI (Revenue/Opex)
• Develop and execute scalable sales programs in partnership with outsourced teams
• Mentor and support vendor sales leadership to achieve quarterly performance targets
• Manage Opex budgets and make investment decisions that drive efficient growth
• Lead process and workflow optimization efforts to enhance productivity and advertiser satisfaction.
• Partner with Sales, Ops, and Marketing teams to design and execute end-to-end sales programs.
• Collaborate with Marketing on funnel strategies, lead generation, and conversion rate optimization
• Run regular pipeline and performance reviews with outsourced partner leadership to ensure alignment and accountability

Qualifications:

• 10+ years of experience in Sales, Program Management, or Sales Leadership roles
• 5+ years leading outsourced or partner-based sales operations, preferably in an SMB environment
• Proven track record of building and scaling outsourced sales teams from the ground up
• Experience selling into the SMB segment, with a history of exceeding revenue goals
• Excellent communication and project management skills with the ability to influence cross-functional stakeholders
• Strong analytical mindset with experience building and using dashboards (e.g., Salesforce, Looker, Tableau) to drive performance
• Demonstrated ability to balance strategic thinking with hands-on execution
• BA/BS degree or equivalent experience

Benefits

• Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
• Family Planning Support
• Gender-Affirming Care
• Mental Health & Coaching Benefits
• Private Health Insurance for employees and dependents
• Group Life, Disability, and Accident Insurance
• Flexible Vacation & Paid Volunteer Time Off
• Generous Paid Parental Leave