Marketing & Communications Lead

About aiEDU

The AI Education Project (aiEDU) is a non-profit devoted to making sure that all students are ready to live, work and thrive in a world where AI is everywhere. We work with education systems to advance AI literacy and AI readiness through high quality curriculum, professional development, and strategic partnerships with states, school districts, and other systems.

About the Role

Reporting to the Director of Marketing & Communications, the Marketing & Communications Lead at aiEDU will play a pivotal role in executing  the organization's marketing and communications strategies, workstreams, and content development efforts. Core responsibilities include developing marketing materials, overseeing content development projects, and project managing complex workstreams. This role also includes collaborating with aiEDU's funders and partners to align marketing, communications, and content strategies.

A significant facet of this role involves organization-wide MarCom alignment , from developing on-brand materials for presentations and meetings to supporting other teams at aiEDU with MarCom best practices. 

The Marketing & Communications Lead will assess the effectiveness of our marketing and communications strategies using detailed activity reports, ensuring optimal performance across various channels. This role is an excellent opportunity for a strategic and creative marketer who can shape and amplify aiEDU's narrative and impact.

Role Details

• Location: Fully remote. Up to 15% travel within the United States may be required.
• Compensation: The compensation for this role is $105,000 - $115,000
• Benefits: We offer a comprehensive benefits package, including full health, dental, and vision for you and any dependents, plus life insurance, short-term and long-term disability insurance, flexible work hours and location, flexible paid time off, paid parental leave, a generous annual stipend for home office expenses and professional development, and a 401k match of 4% vested immediately. For more details regarding our benefits, visit: aiedu.org/careers
• Start date: We’d like a candidate to start as soon as possible after receiving an offer, though there is some flexibility.

Your Responsibilities

Digital Marketing and Content Creation

• Marketing of aiEDU’s products, services, and events: Execute marketing and campaign strategies that drive partnerships, revenue, downloads, views, and participation in support of 
• • Product and curricular launches
  • Research releases and reports
  • Advocacy milestones and policy moments
  • Events (e.g., AI Literacy Day, conferences, convenings)
• Video & Multimedia Oversight
• Oversee end-to-end production of aiEDU Studios content
• Work with internal teams and vendors to ensure content is high-quality, on brand, and aligned with strategic priorities.

• Create compelling content across channels, including: 
  • Social media (especially LinkedIn and Substack)
  • Web copy and campaign landing pages
  • Blog posts and newsletters
  • Press kits and organizational one-pagers
  • Maintain editorial calendars, production timelines, and content workflows.

Communications & Media Relations

• Media & External Communications
• Support the distribution of media advisories, briefing materials, and rapid response communications as needed.
• Prepare media activity reports, maintain up-to-date media lists.
• Partner & Funder Communications
• Help shape co-branded communications, announcements, and shared storytelling with partners.

Internal Communications

• Internal Alignment
  • Develop internal communications that keep staff informed and aligned on messaging, campaigns, and organizational priorities.
  • Create centralized MarCom materials for staff

Executive & Advocacy Support

• Draft talking points, briefs, and background materials for:
• Presentations and panels
• Advocacy meetings and policy conversations
• Partner and funder engagements

Listening & Research

• Monitor media, policy, and education conversations relevant to AI and education, flagging opportunities for aiEDU to engage.
• Share insights with the Director to inform strategy refinement.

About You

Our ideal candidate will have the following:

• At least 5 years of experience in marketing, communications, and/or content development. 
• Excellent verbal and written communication skills
• Experience executing multi-channel communications campaigns with demonstrated proof of outcomes
• Comfort managing multiple projects and deadlines simultaneously.
• Strategic, collaborative and creative thinker who can adapt and prioritize moment to moment.
• Working knowledge (not necessarily technical) about artificial intelligence and its intersection with the policy, ethical, workforce, and education landscapes
• Proficient in the use of communications & marketing tools, such as Mailchimp, Airtable, Video Editing, MuckRack, etc. 

Studies have shown that women and people of color are less likely to apply for jobs unless they believe they meet every one of the qualifications as outlined in a job description. We are most interested in finding the best candidate for the job, and that candidate may be one who comes from a less traditional background. We would encourage you to apply, even if you don’t believe you meet every one of our qualifications as described.

Equal Employment Opportunity

The AI Education Project is an equal opportunity employer. We believe that building and empowering a diverse team is a strategic imperative in our work, and all qualified applicants will receive consideration without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, veteran status, gender identity or expression, or any other basis protected by local, state, or federal law.  This policy applies with regard to all aspects of employment, including hiring, promotion, compensation, eligibility for benefits and termination. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification